SHIFT IT — COOKIES POLICY

Last updated: 23/01/2025

Shift It (“we”, “our”, “us”) uses cookies and similar tracking technologies to improve your experience, analyse site usage, protect our platform from abuse, and deliver personalised content and advertising.

This Cookies Policy explains:

• what cookies are,

• which cookies we use,

• why we use them,

• how you can manage your cookie preferences,

• and your rights under GDPR & the ePrivacy Directive.

This Cookies Policy forms part of the Shift It Privacy Policy.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, phone, tablet) when you visit our website. They help us:

• remember your preferences,

• keep you logged in,

• measure site performance,

• prevent spam and fraud,

• personalise listings and adverts.

Cookies may be:

First-party cookies

Set by Shift It directly.

Third-party cookies

Set by trusted partners (e.g., analytics, payment providers, security tools).

Session cookies

Deleted when you close your browser.

Persistent cookies

Remain on your device for a set period or until deleted.

2. Types of Cookies We Use

We group cookies into the following categories:

2.1 Strictly Necessary Cookies

These cookies are required for Shift It to function. Without them, the website will not operate correctly.

We use these cookies to:

• keep you logged into your account,

• allow you to post listings,

• process purchases and payments,

• ensure platform security (anti-fraud & anti-spam),

• manage cookie preferences.

Examples:

• Session ID cookies

• Security cookies (CAPTCHA, rate-limiting, bot detection)

• Account authentication cookies

• Payment process cookies (Stripe/PayPal)

These cannot be disabled.

2.2 Performance & Analytics Cookies

These help us understand how visitors use Shift It so we can improve the platform.

We use analytics to:

• understand which pages are most visited,

• identify navigation issues,

• measure listing performance,

• detect broken links or error pages.

Examples:

• Google Analytics (IP anonymised)

• Heatmaps / session replay tools (Hotjar, optional)

These cookies never collect personal data that identifies you.

2.3 Functional Cookies

Used to remember your preferences and enhance your experience.

Examples:

• saved search preferences

• saved favourite listings

• display modes (grid vs list view)

• form preferences

• language or region settings

2.4 Advertising & Personalisation Cookies (optional / consent required)

These cookies allow us and our partners to:

• show ads relevant to your interests,

• measure advertising effectiveness,

• prevent repeat ads,

• perform retargeting (show ads based on your browsing history).

Examples:

• Facebook/Meta Pixel

• Google Ads & DoubleClick

• Criteo (retargeting)

We only activate these cookies if you give explicit consent.

2.5 Social Media Cookies

Used when you share listings or interact with social media integrations.

Examples:

• Facebook Share

• Instagram Share

• WhatsApp Share

3. Cookies Used on Shift It

Depending on features you use, the following cookies may be set:

(You will be able to add/remove specific cookie names once your plugins/integrations are finalised.)

4. How You Can Manage Cookies

When you visit Shift It for the first time, you will see a Cookie Consent Banner.

You can:

✔ Accept all cookies

✔ Reject non-essential cookies

✔ Customise cookie settings

You can also change your cookie preferences at any time via:

Cookie Settings → Manage Preferences

5. Managing Cookies in Your Browser

You can delete or block cookies using your browser settings:

• Chrome

• Safari

• Firefox

• Edge

• Opera

Note: Blocking necessary cookies may cause parts of the website to stop working (login, posting listings, messaging, payments).

6. Third-Party Providers

Some cookies are placed by trusted third-party services, such as:

• Google Analytics

• Stripe / PayPal

• CAPTCHA / bot prevention systems

• Advertising partners (Google Ads, Meta, Criteo)

• Performance tools (Cloudflare, hosting providers)

We ensure all partners comply with GDPR and process data only as necessary.

7. GDPR & Your Rights

Under GDPR, you have the right to:

• access your data,

• correct your data,

• delete your data,

• withdraw consent,

• restrict processing,

• object to personalised advertising,

• request a copy of your data.

To exercise your rights, contact us at:

📧 privacy@shiftit.ie
(We can change this email anytime you specify your actual domain email.)

8. Updates to This Cookies Policy

We may update this Cookies Policy periodically.
Changes will be posted here with an updated “Last Updated” date.